Description

Webtrends is a software platform that provides a suite of digital analytics and marketing optimization tools. It offers a range of features, including analytics, marketing automation, and customer experience management. The platform collects data from digital channels, including websites, mobile apps, and email, and provides insight into user behavior and marketing performance. Webtrends allows users to measure, analyze, and optimize digital experiences, and helps them to identify opportunities to engage more effectively with their customers. It also offers a range of tools for personalization, segmentation, and customer journey mapping. Webtrends can be used to measure the impact of campaigns, analyze user engagement, and improve website performance.

Categories