HubSpot is an all-in-one business and enterprise application designed to help companies and organizations increase their visibility and customer base. Through its integrated suite of tools and services, HubSpot helps businesses grow by providing marketing and sales automation, website management, and customer relationship management (CRM). HubSpot's software and services allow businesses to create and manage campaigns, track website and landing page performance, create lead capture forms, measure results, and generate reports. Additionally, HubSpot provides integrated services such as sales automation, social media management, content marketing, blogging, search engine optimization, and customer service. With its comprehensive set of services and features, HubSpot makes it easy for businesses to get the most out of their customer base, website, and digital presence.
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Hootsuite is an excellent alternative to HubSpot for social media management, although HubSpot can do much more than that. But for social media, it's very reasonably priced and does the job well.