Appcues is an in-app user experience platform that helps companies make their web and mobile applications more user friendly. It helps businesses create and deliver onboarding experiences, feature announcements, and surveys that drive user engagement. Appcues provides tools to measure and track user engagement, such as heat maps, cohort analysis, and user segmentation. It also features A/B testing, which allows businesses to test changes and measure their impact on user engagement. Appcues is designed to make user onboarding and product adoption easier and faster, so businesses can quickly see results from their product changes.
Both solve the same User Onboarding problem through interactivity.